Kelloggs Frosties

A few months ago The Health and Social Care Select Committee called for a blanket ban on “brand-generated characters or licensed TV and film characters” within the UK, (effecting packaging/ cereal too) all to try to reduce child obesity.

With that in mind I imagined a series of illustrations that explore the removal of these iconic brand characters.

Check out the other two: Nesquik and Rice Krispies :)