Nesquik and Elmer Fudd

A few months ago The Health and Social Care Select Committee called for a blanket ban on “brand-generated characters or licensed TV and film characters” within the UK, (effecting packaging/ cereal too). All to do with reducing child obesity.

With that in mind I imagined a series of illustrations exploring the removal of well known cereal brand characters from the current packaging within the UK. Do you reckon Elmer Fudd could be up for the job?

Everything is created in photoshop, using brushes etc for the fur and material details. The cereal was created in Zbrush and retouched in photoshop.

Check out the others Rice Krispies - Snap, Crackle, Pop and Frosties :)